While perhaps not the heart, Soho is definitely the soul of central London. The entertainment capital of the capital is rooted in the entertainment, from music to fashion to…everything in between. There’s so much to do and see around Soho, but we picked (what we think are) the best bits for our latest area guide.

Flat White

If, like us, you need a coffee to get through the day, you simply must stop by Flat White. This coffee shop opened its doors in 2005 to improve London’s independent coffee scene, and it absolutely smashed its mission. Not only does Flat White serve great coffee, but it has also stayed true to its roots as an independent, local shop.


Crosstown doughnuts are a favourite in the Me:Mo office. This doughnut shop has it all, from the classics to funky combinations and even a whole range of vegan offerings. Soho happens to be home to the first permanent Crosstown location, so it’s a great place to go to experience the brand. Don’t be alarmed if there’s a queue out the door – it’s sure to go quickly! And trust us, these sweet treats are worth the wait.

Ronnie Scotts

Ronnie Scotts is an absolute staple in Soho. It’s been around since 1959 and has seen some legendary musicians through the years. It’s a great place to go for good music and great drinks, and it even has special events like kids workshops. Ronnie Scotts embodies Soho perfectly and is a must-visit for anyone who loves the area.


Bao has become quite famous in the London food scene – and for good reason! It serves phenomenal Taiwanese-inspired steam buns, and its storefront is quite endearing. With a 32 cover and no reservations, you may have to wait for a table, but you won’t be disappointed once you order.

We Built This City

Located on Carnaby Street, We Built This City is a shop that will make you smile. With quirky prints, cards and other fun bits and bobs, it’s the perfect place to go for unique gifts or creative inspiration.

Contact us

To find out how our approach can help you - send us the form below with some basic information and we’ll be in touch to discuss the finer details.

  • This field is for validation purposes and should be left unchanged.