As we get closer to Christmas and the festive season, there’s no winding down for us in the world of hospitality PR. We’ve have still been continuously selling in stories to the media focusing on new launches, new menus, winter terraces and of course, Christmas.
As the weather starts to get colder, we are turning everyone’s attention to the sunny shores of Thailand with a brand-new restaurant launch – Wild Rice and Mamasan. As a great hospitality PR story, many leading London trade and consumer titles have featured the upcoming announcement of the two new Thai restaurants. Hot Dinners were the first to cover the story announcing the hospitality PR news that young Thai duo, Mike and Pan, are to open two restaurants in the same building in Soho. Eater London wrote about the new opening in their hospitality PR news section of their website, in addition to Caterlyst and London On The Inside. Leading hospitality trade titles Big Hospitality and Propel both covered the news building the upcoming hype of both restaurants.
Moving away from Thailand and into Japan, the Autumn Leaf campaign continues at Sake no Hana until the end of the month and still retains media attention as a leading hospitality PR story. Luiz Hara from The London Foodie wrote a wonderful review of the exclusive menu, getting all readers excited to try the menu at leading Japanese restaurant. Showcasing that the restaurant is one the best restaurants in London, Japanese London reviewed the menu on the website and included some stunning imagery of the menu which was also promoted across social media. Le Cool also included the hospitality PR story into their most recent newsletter, offering users a last chance to catch the news before the exclusive menu is no longer on offer.
As the days get shorter and the weather gets colder, we turn our full attention in the hospitality PR world to Christmas and the festive season, we can definitely sense lots of media attention coming our way.